In How Do You Choose What You Blog About?, Lorelle VanFossen of The Blog Herald asks that question and a series of others that delve into different reasons bloggers keep up with their blogs. Setting aside for a moment the different types of blogs and bloggers, I think all questions about blogging ought to also consider one other element of the phenomenon:
In the earlier days of blogging, it was mainly a form of public writing. Expanding technological capabilities have allowed it to tag up with all sorts of other media, mainly (I think) still imagery, video, and music. But at its core, it’s still a medium of writing, and that fact makes me wonder about why people want to write so much so badly, and why they want to do so — with relative ease — in a public manner. Don’t get me wrong; I think it’s great — I just also think the question is an interesting cultural and social one that’s well worth exploring.
From Marshall McLuhan’s The Medium is the Massage
:
We have now become aware of the possibility of arranging the entire human environment as a work of art, as a teaching machine designed to maximize perception and to make everyday learning a process of discovery.
I’m putting together resources for a research paper on the cultural and social impact of photography. McLuhan’s Understanding Media: The Extensions of Man
is one of my sources, but I also picked up The Medium is the Massage
, because it looked interesting (and, for a change, SHORT). I’ll have more to say about both books in the upcoming weeks, but I liked this quote about learning and thought I’d share it.
McLuhan’s books are full of gems like this. I just started browsing through them and didn’t know what to expect when I started; but nearly every page strikes me in some way or another. This particular quote leads a short piece that expresses admiration for the potential of technology, but simultaneously contains the warning that we aren’t good at grasping the effects of technological transitions. We lock ourselves in psychological and intellectual straightjackets, McLuhan suggests, because “the interplay between the old and the new … creates many problems and confusions.” McLuhan’s remedy:
The main obstacle to a clear understanding of the effects of … new media is our deeply embedded habit of regarding all phenomena from a fixed point of view….
The method of our time is to use not a single but multiple models for exploration….